Schock, specialized producer of quartz sinks, partecipated with its innovative products at the latest edition of Milan Fuorisalone. With over 100 patents and 200 sink models in more than 40 colors, the company reaches a production of over 1,500,000 granite sinks annually. As shown during the 63rd edition of Milan FuoriSalone, Schock is steadily moving toward a future shaped by an increasingly green philosophy.
Its presence at the event, themed “Connected Worlds,” has been an opportunity to reaffirm its sustainable mindset. Immersed in a vibrant and dynamic atmosphere, the company was protagonist in three of the most iconic Districts of Milan Design Week: Brera, Durini, and Porta Nuova. Each, in its own language, embraced the brand’s vision, highlighting its aesthetic appeal, artisanal quality and functionality.
At Brera with Snaidero, Pianca, Arredo3 and Casa Brera
In Brera District, Schock was featured inside the showrooms of partners Snaidero, Pianca, Arredo3 and Casa Brera, where it showcased its identity through new ranges of sinks and mixers. In a refined environment, they celebrated materials, color palettes and the cooking experience.
Complementing the products were a selection of practical, multifunctional new accessories such as cutting boards, strainers and deep bowls with matching wire supports, all installable on any type of sink or basin, whether quartz or stainless steel. These accessories are the allies to maintain cleanliness and facilitate meal preparation. Among Schock’s energy-efficient appliances, the new matte black induction hobs in 80 and 60 cm sizes were presented, featuring flexi zones (also known as bridge), 11 power levels and a FastFix quick-mounting system.
In Durini District with Lago, Maistri-Minotti and Composit
In the Durini Design District Schock was present in the flagship stores of Lago, Maistri-Minotti and Composit, contributed to the refined design atmosphere by exhibiting new mixers in optical stainless steel and solid stainless steel finishes, featuring pull-out sprays, diamond-textured knobs and fast and easy installation systems that reflect the style of the new stainless steel sink bowls, engineered with solid and durable surfaces. All this while also offering colored options that embrace current trends, particularly total matte black looks.
In premium kitchen spaces, Schock introduced mixers with tactile finishes and sustainable sink bowls made of Cristadur Green Line - a material that doesn’t fade, stain or wear over time. Top-of-the-line NO-Frost ventilated wine coolers, designed to preserve the finest bottles and high-capacity, low-consumption dishwashers also enhanced the most exclusive interiors with their stylish details.
At Porta Nuova with Aran and Decox
Porta Nuova is undoubtedly the most contemporary and visionary District of Design Week. The concept of this edition could only be “Designing the Future” – a journey through high-tech design, featuring recycled materials, immersive experiences and integrated urban projects. Among the bold and visionary combinations from the Schock collection, showcased in the Aran Cucine showrooms and within the OasiLife Experience with Decox in Piazza Lombardia, are optimized ethical solutions that not only elevate the concept of kitchen aesthetics and personality but also contribute to reducing environmental impact -responding to the needs of an increasingly conscious, attentive and responsible consumer.
