Floritelli Cucine achieves a very important milestone: 75 years of history. An anniversary that falls in a dynamic moment for the company, that has recently opened a new showroom in Milan, at Via Marco Polo 9, in the Porta Nuova district, the innovative heart of the city. To celebrate this significant anniversary, Floritelli launched a commemorative project: the C_34 model.
The new Showroom
The Milanese showroom is an exhibition space created in collaboration with Materia2.0 – the largest Italian library of materials for architecture and design. This opening marks a significant step in the company's evolutionary journey, powerfully conveying its identity, founded on innovation, craftsmanship, and vision. It is the ideal setting to embrace Floritelli's philosophy, where kitchen and living area merge into an integrated, total-look system with a refined, functional, and highly technological design.
A special project to celebrate 75 years
The C_34 project, celebrating Floritelli Cucine's 75th anniversary, is a model that interprets the kitchen as a fluid, dynamic, and welcoming space in an advanced way. The 34° cut lines, from which it takes its name, are found throughout the countertop, conveying a sense of minimal thickness, visual lightness, and formal precision. The "Moon" snack table integrates perfectly with the soft curves of the structure.
The aesthetic, characterized by organic and sinuous lines, extends to the end units and doors, where premium materials — wood, liquid metal, steel, and natural quartzite — combine with intelligent technological solutions such as the fully customizable Lift system. C_34 embodies the Floritelli philosophy: a balance between tradition and innovation, functionality and beauty, where design is conceived to be lived every day. For 75 years, Floritelli Cucine has created authentic, timeless environments capable of telling stories through space.
